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About 4Sing

At 4Sing, we believe the client knows their “business” best. Our role is to bring methods and tools to bear, so as to empower them to find the best strategic solutions for their area of expertise. We offer consulting to develop robust strategies by considering the challenges of tomorrow. We offer coaching to empower clients to set up their own foresight and strategy capabilities by giving trainings, developing templates and embedding our stuff in customer organisation to complete a specific project. We help clients to develop lively events that stand out for their interactive participation and energetic facilitation, an we ensure these events are part of a broader strategic process. We help clients experiment with alternative futures to give them a feeling for the strategic risks and opportunities at hand. The process opens minds to alternative strategy options and lets participants check if any given strategy will be robust/resilient, in all futures. We assist organisations to develop strategic rules of thumb that align all stakeholders. The process identifies the options to pursue and opens the door to running “safe to fail” experiments that can develop a strategy/policy progressively and organically. We ensure that public and corporate governance are conducted with a view to being sustainable - socially, ecologically and economically - in the future as well as today. Over the years, we have also had a focus on (often soft) security issues, which again need the application of long-term thinking.

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