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About 60 Minute CFO

60 Minute CFO helps CEOs, business owners, entrepreneurs and founders to finally understand what their business financial statements MEAN, and what to do about it. Is this you? I can see my profits, but where is my cash???? I am a few years in and have proven my business model, but am worried we are “growing broke” because I don’t understand cash flow. I speak CASE and my accountant/CPA speaks GAAP - when I ask a question I feel stupid because I never understand their answer I am running my business by the seat of my pants and don’t know how to get a head and really understand and plan (SOP instead of professional management) My business is growing and I know it’s time to change - but I’m worried that my business is going to fail because we will simply run out of cash You’ve brought in expert after expert to help you understand and you still don’t know what they are talking about You look at other business owners and wonder why they are having such an easy time. Why is it so hard for you? I know I need more formal structures around managing our business finances but get completely overwhelmed and anxious when I think of doing it With 60 Minute CFO: You will know how to navigate the high-growth phase of business successfully Avoid costly mistakes that will lead to failure of your business You will avoid “growing broke” and finally understand where your profits are coming from and project future cash flow You will understand your tolerance for financial risk and how to manage your Balance Sheet to achieve this You will learn the 3 levels of profitability and why these are crucial to your success You will understand operating performance and the factors that influence it Learn the important aspects of managing a successful business (and those that should be avoided!) You will intelligently leverage your CPA’s services and advice You will confidently lead your business toward financial success

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