ambiguous Revenue

About ambiguous

ambiguous is a lighting design studio driven by eco-centrism values, based in Singapore and Tokyo lead by award winning lighting designer Yusuke Hattori. In lighting design, there is a role beyond improving the appearance of a space. Our aim is to improve the natural environment, including humans, through light and lighting. We recognize that humans are a part of nature and strongly advocate for a shift away from human-centred thinking and towards eco-centrism, or nature-centred thinking. With this philosophy in mind, we collaborate with a diverse group of people to imagine and explore different ways of using and experiencing light as a material. Our design approach is Regenerative Lighting Design. Regenerative means creating positive impacts rather than merely minimizing negative ones, and goes beyond "sustainable". Applying this philosophy in the context of lighting design means taking for granted conventional lighting design approaches that reduce negative environmental and social impacts, such as energy conservation and light pollution, and creating light environments that actively contribute to the regeneration and enhancement of natural systems, social systems, and economies, including human. A comprehensive design approach is required, taking into account the interrelationships of many conditions and elements. Our Regenerative lighting design principles are integrated with all our design/ consulting services. Our company will use light and lighting as materials to design the relationship between architecture and people, cities and nature. As collaborators, we will also be experts in exploring the ways light and lighting can and should be used. We are always looking for new challenges and interesting collaborators.

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