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About Auluna Private Label

With more than 50 years of experience, Auluna Private Label has its roots all the way back to 1965, where we started our production of leather garments in our own factory in Denmark. In the following years the Auluna name became a well-known and strong brand on the European fashion scene. A cooperation with Auluna Private Label opens the door to our creative universe and related services. This means among other things that we familiarize ourselves thoroughly with your brands, your collections, your sales channels and your target group. Our trend department continuously develops and presents mood boards, color boards and specific style proposals for each season. All together with a proactive mindset and preferably in close corporation with your own designers and/or buyers. Our main focus: - Trendspotting by travelling to major fashion cities, blogs, WGSN, etc. - Designing from scratch, customer sketches, inspiration samples, etc. - Sourcing of fabrics and trims - Production at BSCI-approved and GRS certified factories in China - Quality control conducted by a third part - Logistics for DDP orders

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