BITEG Borsa Internazionale Del Turismo Enogastronomico Email Formats

About BITEG Borsa Internazionale Del Turismo Enogastronomico

BITEG is the most important national event for the communication, promotion and sale of the food and wine tourism product and is sponsored by ENIT, the National Tourism Agency: a brand which, after 8 editions in Riva del Garda in Trentino, was acquired in 2008 by the Piedmont Region – through its in-house provider Sviluppo Piemonte Turismo Srl – with the aim of enhancing and promoting those sectors of the Italian and Piedmontese heritage renowned at the international level, along with the food and wine excellence and related tourism products. WORKSHOP BITEG is addressed to food&travel operators with the "B2B" meeting formula, involving every year over 100 national sellers specialising in the sale of food and wine tourism packages, 40 national buyers from all Italian regions and 50 highly selected international operators. PRESS AND EDUCATIONAL TOUR Along with the two-days of intense and direct business workshops, the event includes a press and educational tours of the Piedmontese area for industry journalists and national and international buyers, as well as evenings and entertainment dedicated to leading Piedmontese and Italian food and wine products. WEB AND SOCIAL MEDIA BITEG is also Websites, Blogs and Social Media, with the aim of expanding communication tools with buyers, sellers and the press and creating an interactive showcase for opinion leaders and connoisseurs interested in food and wine tourism in Piedmont and Italy which can be consulted throughout the year. FIELD TRAINING BITEG, interpreting the changes that the new technologies have on food and wine tourism promotion models, is active in the region with initiatives aimed at influential partner operators, from BTO to the University of East Piedmont, with high-level training days as well as meetings with testimonials and authoritative personalities from the web and social media world in order to share and explore experiences and best practices in the tourism field.

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