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About BrainMustard

BrainMustard is a marketing technology boutique specializing in studying consumer landscape and brand ecosystem. We employ a unique methodology and state-of-the-art technologies to discover unexpected insights and opportunities in the consumer market that others have overlooked. These insights empower our clients to increase their sales, profits, or customer loyalty. Some of our notable clients are Metrolinx, Aphria, RBC, Diageo, Bauer, SportChek, McKesson, RioCan, Purolator, InvestEco, and more. BrainMustard offers three primary services: a) Geo-targetted Influencer Platform: In the aftermath of COVID-19, most businesses will face a more stringent competitive market than before. Successful companies are going to set broader goals with more laser-focused marketing strategies. Brainmustard has the most advanced technology for targeting local influencers and helps clients with crafting extremely targeted strategies to communicate with the most influential and most valuable customers at a particular location. b) StreamInsights: One of the most innovative exploratory solutions for the discovery of unmet needs and untapped opportunities in the marketplace. It reveals detailed insights about the sizable but often overlooked consumer segments whose needs can be met profitably. This solution directly impacts the sales and profits of our clients. c) Customer Experience Maps: The world’s leading technology to create the most comprehensive customer experience maps. Our maps depict hundreds of touchpoints for each segment of the target market. We identify the defining moments during the customer journey, which shape the everlasting impression of the experience. This solution empowers our clients to shape up the optimal design and re-engineer the customer experience.

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