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About Bullseye Communications Solutions

Peta Thomson is the founder of Bullseye Communications, a nimble service helping small/medium business operators to align branding & communications across all digital touchpoints. The objective is to discover and resolve marketing conundrums so owners can get on with their core business & achieve better results. In short, I’m obsessed with optimising the consumer journey through digital pathways, whether that involves redesigning brand elements, better aligning channels, building or refreshing web sites, opening up new platforms, crafting compelling content to nurture products and audiences, improving SEO or managing product activations and media coverage - I’m not at all afraid of getting my hands dirty. I deftly balance business goals with innovation, while maintaining technical consistency and quality. For clients, I can do a full analysis to craft a strategic plan, or work closely with your key people and run ideation sessions to reveal needs and articulate goals. With this outcome, if you have capable people, you can run the plan DIY or I can hold your hand and bring the plan to life. In the past 15 years, I’ve innovated technology solutions to bring compelling materials to audiences, boosting brand engagement and satisfaction results for clients in travel, technology systems, medical equipment, healthcare, entertainment, finance, employment, festivals and events. As an ActiveCampaign Affiliate, I can help you create incredible customer experiences through this powerful email marketing, marketing automation, and CRM tool. Services Analysis Ideation Design – logo & branding elements Strategic Planning Social Media – planning & campaigns eDM and CRM management Content Creation Blog Copywriting Activations Publicity & Media Management Photography – edit & design materials Video – edit & publish

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