Character Options Limited
General Manufacturing • 
Oldham, England, United Kingdom • 51-100 Employees
Company overview
| Headquarters | Lees Road, Lees Brook Mill, Oldham, England OL4 5JL, GB |
| Phone number | +441616339808 |
| Website | |
| NAICS | 312 |
| SIC | 394 |
| Keywords | Digital Marketing, Sales, Games, Marketing, Toys, Tv Advertising, Social Media, Influencer Marketing, International Distribution, Pokemon, Doctor Who, Peppa Pig, Scooby-Doo, Stretch Armstrong |
| Founded | 1991 |
| Employees | 51-100 |
| Socials |
Key Contacts at Character Options Limited
Alasdair Dewar
Director Of Product Development
David Bramford
Sales Director
Tariq Rahman
Finance And It Director
Mark Hunt
Marketing Director
Anne Chadwick
Human Resources Director
Steve Tull
Director
Character Options Limited Email Formats
Character Options Limited uses 2 email formats. The most common is {first name}{last name} (e.g., johndoe@charactergroup.plc.uk), used 88.2% of the time.
| Format | Example | Percentage |
|---|---|---|
{first name}{last name} | johndoe@charactergroup.plc.uk | 88.2% |
{first name}.{last name} | john.doe@charactergroup.plc.uk | 11.8% |
About Character Options Limited
The Character Group plc is an independent toy company based in the United Kingdom. We design, manufacture and distribute a wide range of toys, games and playthings. Many of our products feature or are based on popular film, television, comic and digital characters, reproduced under licence from the brand owners. The principal markets for our products are our home territories of the UK and Scandinavia but our penetration into other international territories is growing, particularly in the USA and other parts of the EU. We also partner on an exclusive basis with other overseas-based toy producers, either to market and distribute their products in the UK or to collaborate to jointly-develop and distribute toy products and ranges worldwide. Our diverse product ranges focus on key areas within the toy sector; these include Pre-school, Boys, Girls and Activity and Crafts Our most popular brands include Heroes of Goo Jit Zu, Peppa Pig, Jiggly Pets, Shimmer ‘n Sparkle, Instaglam, Stretch Armstrong, Mash'ems, ChillFactor, Teletubbies, Fireman Sam and Ben & Holly’s Little Kingdom.
Character Options Limited revenue & valuation
| Annual revenue | $123,500,000 |
| Revenue per employee | $1,789,000 |
| Estimated valuation?This valuation is estimated based on industry average for the General Manufacturing industry and current estimated revenues | $395,000,000 |
| Total funding | No funding |
Employees by Management Level
Total employees: 51-100
Seniority
Employees
Employees by Department
Character Options Limited has 38 employees across 9 departments.
Departments
Number of employees
Funding Data
Character Options Limited has never raised funding before.
Character Options Limited Tech Stack
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United States
Germany
Canada
Australia
Poland
Frequently asked questions
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