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About christiansoldatke.de

I'm a Freelance Creative Director & Copywriter. I create Brand Platforms, Missions, Concepts, Campaigns, Ideas & Copies. Always in close collaboration with your strategy department. That's why Planners love me. I create campaigns that are based on relevant insights. That are contemporary and reflect social trends. That touch people (or at least entertain them). I'M A CREATIVE DIRECTOR. If I don't develop campaigns myself, I guide your teams to do so. I bring their concepts to the über-next level and prepare the presentation (PowerPoint, Keynote, Miro, you name it). I present the campaign and represent your company as proudly as if I had been working for you for decades. I produce the campaign with experts who do things I can't: film productions, social media managers, UX experts etc. I'M A COPYWRITER. Just need some well-written words? Gimme that pen! I write goosebumpy manifestos, smart headlines, copy, digital content, namings and claims that gets to the heart of your brand in 5 words. (Okay, maybe 8.) I write and work auf Deutsch and in English. I'M ONLINE, OFFLINE, EVERYLINE. I create communicative ideas for every imaginable and unimaginable media. Digital and social? Yes. TV and OOH? Yep. 360° and integrated? Hell, yeah! AR, VR, XR? OMG! You can even find my headlines on airplane vomit bags – a copywriter's wet dream. I'M ACCELERATED BY AI. I am a Prompt Engineer for ChatGPT, certified by Vanderbilt University, USA. I use Artificial Intelligence to speed up my research on brands, markets and target groups. And to inspire myself by asking it stupid questions. What I DON'T use AI for: to develop emotional ideas and copies. I can still do that a thousand times better. I HAVE 20+ YEARS EXPERIENCE. I worked in some of the finest agencies. After work, I was a Teacher at Miami Ad School for 7 years. Along the way, I won numerous national and international awards.

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