


Criterion.B Revenue
Advertising Services • Dallas, Texas, United States • 11-20 Employees
Criterion.B revenue & valuation
| Annual revenue | $15,000,000 |
| Revenue per employee | $1,364,000 |
| Estimated valuation?This valuation is estimated based on industry average for the Advertising Services industry and current estimated revenues | $48,000,000 |
| Total funding | No funding |
Key Contacts at Criterion.B
Samantha Blunck
Director Of Accounts
Natalie Mckinney
Content Director
Phong Nguyen
Art Director
Company overview
| Headquarters | 400 North St. Paul Street, Crtierion.B, Suite 1020, Dallas, TX 75201, US |
| Phone number | +12147611900 |
| Website | |
| NAICS | 541613 |
| SIC | 874 |
| Founded | 2008 |
| Employees | 11-20 |
| Socials |
Criterion.B Email Formats
Criterion.B uses 2 email formats. The most common is {first initial} (e.g., j@criterionb.com), used 66.7% of the time.
| Format | Example | Percentage |
|---|---|---|
{first initial} | j@criterionb.com | 66.7% |
{first name} | john@criterionb.com | 33.3% |
About Criterion.B
Criterion.B is a Dallas-based branding and inbound marketing agency specializing in the commercial real estate industry. We provide ROI, drive business growth, and build brand identities for our clients. We’re driven by creativity and curiosity daily; evaluating all options, testing and measuring, and exploring new possibilities. Originally founded as Canonball Creative in 2008, the company evolved in mindset and methodology, eventually rebranding as Criterion.B. Criterion, a collection of stories, reflects our charge for storytelling, and B represents our drive to evaluate each effort, giving nod to our A/B testing approach.
Employees by Management Level
Total employees: 11-20
Seniority
Employees
Employees by Department
Criterion.B has 5 employees across 3 departments.
Departments
Number of employees
Funding Data
Criterion.B has never raised funding before.
Criterion.B Tech Stack
Discover the technologies and tools that power Criterion.B's digital infrastructure, from frameworks to analytics platforms.
Retargeting
A/B Testing
JavaScript libraries
Analytics
JavaScript libraries
JavaScript libraries
Maps
JavaScript libraries
JavaScript libraries
CDN
Font scripts
JavaScript libraries
Frequently asked questions
4.8
40,000 users



