David Kilkelly Consulting

About David Kilkelly Consulting

I’m a strategic marketing consultant specialising in the legal and professional services sectors. I help law firms, accountancy firms, and other B2B service providers develop structured, data-backed marketing strategies that align with their business goals. I focus on creating comprehensive strategy documents that help firms understand their customers, build targeted campaigns, and measure performance effectively. I work closely with junior marketing managers in firms that don’t have the budget for a senior marketing role, providing them with clear direction on positioning, differentiation, and client engagement. My approach combines deep research, customer journey mapping, and creative, outside-the-box thinking. I challenge firms to take calculated marketing risks while respecting their naturally cautious mindset. Too many firms rely on word-of-mouth and ad hoc marketing—my role is to bring structure, creativity, and measurable results to their efforts. I take a personable, easy-going approach, working one-on-one with clients to ensure strategies are both practical and engaging. I also connect them with trusted specialists for content production, email marketing, and website development. My goal is to help professional service firms stand out, prove the value of marketing, and ultimately attract and convert the right clients.

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