Digital Focus Revenue

About Digital Focus

Founded in 2005, Digital Focus sells digital display advertising packages to marketers, agencies and contractors. These packages are comprised of programmatic desktop and mobile digital placements, such as: Banners, Video, Native, Digital Audio and OTT devices/Smart TV. We can geotarget from macro to micro… from global campaigns right down to custom clusters of zip or postal codes. We are device agnostic, we target audiences across which ever device(s) they choose. We offer clients cutting edge programmatic media implementation and stewardship of their campaigns. We can implement efforts in 50+ countries and 35+ languages, we access 70+ data partners to help identify your best sales targets with ad inventory from 50+ public exchanges and 2k+ private inventory deals. This is the media portion of our system. We also offer personalized creative via banners and video placements. This is where display campaigns are run without pre-produced advertising messages/creative. Banners and Video placements are created on-the-fly in real-time during the campaign and tailored to the lifestyle or special interest of the audiences we target. Our campaigns are powered by user-data across multiple devices. Our efforts employ multiple targeting tactics, such as Prospecting, Retargeting, Look-A-Like Modeling, Dayparting, etc.

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