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About Door Explorer

Going Wine Tasting is about more than just whats in the glass — it's a whole experience. Exploring the region, discovering the stories behind each bottle, and finding new favourites by comparative tasting. But, suggestions from friends on where to visit can miss the mark— they likely haven't visited all the Cellar Doors in a region. Similarly, “top 10” lists and “best places to visit” posts always circle around the same well-marketed wineries, sidelining boutique producers that could be your next favourite. We're here to change that. Founded in 2021, Door Explorer blends thousands of reviews, with user data, to tailor recommendations that become smarter with each visit you log, wine you taste, and purchase you make. Now, we're building tools to simplify Cellar Door management, allowing wineries to concentrate on what matters most— offering great guest experiences, building lasting relationships, and crucially, more selling wine. Our Secret Sauce: Integrating our recommendation system with our Cellar Door tools, lets us offer sharper suggestions. Matching real-time availability and tasting options, with group preferences and existing trip plans. Ensuring the best available experiences are organised into a day exploring Wine Country.

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