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About Ferraro Choi And Associates

In 1988, after working with each other for five years, Joseph J. Ferraro and Gerald K. Choi founded Ferraro Choi And Associates Ltd., an architectural firm that vowed to do things differently. The two architects shared a belief that a positive organizational culture would be the cornerstone of their new architecture firm in Hawaii. In other words, they were determined to make Ferraro Choi and Associates “a great place to work.” Their goal was to create a positive work environment that would attract and retain talented people who, in turn, would promote consistent and effective client relationships. They based their organizational culture on a strong set of positive beliefs and values, clarified as a written list of ideals that continues to guide them today. Ferraro Choi’s ever-growing list of long-term, reputable clients reflects the architecture firm’s outstanding record of creative services delivered with focused support. A steady shower of industry awards reflects its dedication to good design. Ferraro Choi and Associates’ awards in recognition of a family-friendly workplace are a tribute to its steadfast commitment to employees. In 2003, Gerald Choi achieved Emeritus status and the firm welcomed the addition of two new principals, William D. Brooks and Troy M. Miyasato. Today, Ferraro Choi’s organizational culture is a part of its identity. It makes this architecture firm unique. It serves as the heart of a service organization committed to its clients, to its employees, to the environment, and to good design.

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