Forma.ai

Software Development • Toronto, Ontario, Canada • 101-200 Employees

Company overview

Headquarters	155 Queens Quay E, Toronto, Ontario M5A 0W4, CA
Phone number	+18333676224
Website	forma.ai
SIC	737
Keywords	Sales Planning, Revenue Optimization, Sales Performance Management, Sales Compensation, Incentive Compensation Management, Sales Performance Data Management, Territory & Quota Planning
Founded	2016
Employees	101-200
Socials

Key Contact at Forma.ai

Jesse Lancaster

Chief Technology Officer

Mobile @forma.ai

Forma.ai Email Formats

Forma.ai uses 2 email formats. The most common is {first name}.{last name} (e.g., john.doe@forma.ai), used 63.1% of the time.

Format	Example	Percentage
{first name}.{last name}	john.doe@forma.ai	63.1%
{first initial}.{last name}	j.doe@forma.ai	36%

About Forma.ai

Forma.ai is a ground-breaking Sales Performance Management platform that fully integrates sales planning with rapid (and scalable) incentive compensation management. Creating a single, complete source of truth with your data, our platform consolidates the planning and administration of territories, quotas, and incentives with all of their dependencies. Trusted by innovators like Autodesk, Stryker, and Trustpilot, we're the only SPM platform on the market rapidly accelerating rule-building for incentive compensation plans with templates and a proprietary, collective data model. Now global sales teams, revenue operations leaders, and compensation teams can collaboratively plan and deploy even the most complex SPM strategies at speed and scale.

Forma.ai revenue & valuation

Annual revenue	$10,000,000
Revenue per employee	$68,000
Estimated valuation?This valuation is estimated based on industry average for the Software Development industry and current estimated revenues	$32,000,000
Total funding	$45,000,000

Employees by Management Level

Total employees: 101-200

Seniority

Employees

Entry

Manager

Director

Employees by Department

Forma.ai has 55 employees across 9 departments.

Departments

Number of employees

Funding Data

Explore Forma.ai's funding history, including investment rounds, total capital raised, and key backers.

Funding Date	Round	Amount	Link to Article
2022-06-17	5	$45,000,000

Funding Insights

$45,000,000

Total funding amount

$45,000,000

Most recent funding amount

Number of funding rounds

Forma.ai Tech Stack

Discover the technologies and tools that power Forma.ai's digital infrastructure, from frameworks to analytics platforms.

6sense

Marketing automation

Redux

JavaScript frameworks

Goober

JavaScript libraries

ClickCease

Security

Hotjar

Analytics

Mouse Flow

Analytics

Workable

Recruitment & staffing

Microsoft 365

Cloudflare

CDN

Zoominfo

Analytics

jQuery

JavaScript libraries

HubSpot Analytics

Analytics

Frequently asked questions

Forma.ai is located in Toronto, Ontario, CA.

You can reach Forma.ai at +18333676224.

Forma.ai was founded in 2016, making it 10 years old. The company has established itself as a significant player in its industry over this time.

Forma.ai has approximately 101-200 employees. The company continues to grow its workforce to support its business operations and expansion.

Forma.ai has raised a total of $45,000,000 across 1 funding rounds. This investment has helped the company grow and expand its operations.

Key Contact at Forma.ai

Jesse Lancaster

Chief Technology Officer

Mobile @forma.ai

4.8

40,000 users