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About GMS Agency

GMS is a full-service marketing agency specialising in the areas of golf, events, lifestyle, leisure and tourism. As the largest independent marketing agency in golf, GMS is headquartered just north of London, and with offices in Lisbon, Dubai and Chicago, our heritage is in the golf industry representing some of the game’s most recognisable and respected brands, rights holders, governing bodies, clubs, resorts and destinations. Since our inception we’ve diversified into broader digital categories and with the game of golf still at our core, we’re now proud to fulfil a wide variety of marketing briefs for our clients. The agency and its 18 members of staff service clients across the marketing sphere, with specific internal teams focussing on the areas of PR, advertising, partnerships, creative services, social media and production. As a rule, we are very selective about the partners we work with; limiting our partners at any one time with firm competitive boundaries to ensure exemplary levels of service. We do not take on short term projects. We believe our focus on delivery is the reason for our clients’ unwavering trust in us, our unmatched client retention record and for our continued growth as an agency. We like to keep all our work in-house and controlled by people that our clients trust.

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