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About Hera

Hera | The Trusted Platform for Family Business Succession in Europe Hera is building Europe's first digital infrastructure to facilitate successful ownership transitions for family-owned SMEs. With 40% of European family businesses facing succession in the next decade, we enable confidential connections between retiring owners and qualified successors - whether investors or professional managers ready to lead established companies. What We Do: Our confidential matchmaking platform connects business owners with vetted partners for succession execution. We serve the critical segment of established family businesses that fall between informal business brokers and large investment banks - ensuring every owner has access to professional succession solutions. Our Core Platform: 1. Confidential Matchmaking - Secure introductions between owners and qualified buyers, investors, or professional managers 2. Verified Partner Network - Pre-screened advisors, succession specialists, and industry experts 3. Deal Facilitation - End-to-end process visibility and guidance for ownership transitions 4. Supporting Tools - Professional valuations and educational resources to prepare owners for successful transitions Why Hera: Family businesses represent 80% of all European enterprises and generate more than 50% of European GDP, yet most lack access to professional succession solutions. We democratize access to qualified succession partners and expertise, helping preserve the legacy of Europe's Mittelstand while ensuring smooth ownership transitions. Founded by entrepreneurs who understand the emotional and financial complexity of family business succession, Hera combines technology with human expertise to ensure every business owner can execute their succession plan with confidence and dignity. Sectors: Financial Services, Technology, M&A Advisory Headquarters: Europe

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