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About IRACEMA Creative Studio

Sun is a Creative Studio based in Paris, doing research and Development of Augmented Reality with a focus on fashion. We work on a range of creative projects: Augmented Reality, 3D, Motion Design. Conception of campaigns and digital content. Custom design development and consulting for textiles. Some projects include: HERMES: Conception and Development of an Augmented Reality App for the launch of their Perfume Twilly. Conception of a Digital Campaign for Fashion Accessories. NIKE: Creative Input, Design, AR design and development// Working remotely with the Director of Prints and Patterns for their Nike Sportswear and Running collections. Proposing a concept, directions, mood boards and artworks for graphics based on their seasonal global brief. - Ongoing Recurrent collaboration IBIC (China): Consulting, Trend forecast, Graphic design and digital campaigns for a number of Chinese brands. CHRISTIAN DIOR Scarves: Consulting and Design// Researching their archives to define the outlines of Dior’s heritage in Scarves, proposing a brief and designs based on that research for their institutional scarf collection. Other recent Collaborations include: NIKE LAB, LEMAIRE, TORY BURCH, LEOTY, SHISEIDO

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