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Some interesting and perhaps compelling research: Recent Ofcom (telecommunications industry regulator) commissioned research states the following - extract. Those SMEs who had fully engaged with the [telecommunications] market found it to be much more open and competitive than the less-engaged businesses we spoke to. Once an SME or an individual within an SME stepped outside this residential consumer view and used an alternative (not a residential [telecommunication] consumer brand), they quickly realised that this was better value for them, and claimed to be unlikely to return as they were benefitting from: • Shorter contracts / rolling contracts in some instances; • Lower costs; • Better access to support: one SME boasted of having the MD’s phone number if she had any issues. These businesses also reported few issues either with switching away from bigger brands or (in some instances) in regularly switching between providers to get best value. This tended to illustrate that, as with residential consumers, the fears around switching were a lot worse than the actual experience. __________________ Iris Telecom is a leading service provider of resilient, high calibre and future proof business solutions for the SME market. Our consultancy service offering means you can be assured of the best telephony and broadband deals – competitively priced and tailored for your business requirements – now and for future. We’re big enough to deliver, small enough to care. Our comprehensive portfolio includes calls, line rental, broadband, IP communications, mobile voice and data services. We bring together proven and scalable products that effectively address the challenges around improved customer service and operational efficiency, whilst simultaneously reducing costs. Source: SMEs Communications Needs, a report for Ofcom, published April 2018

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