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About Jai Sanderson The Practice

Jai Sanderson is a high-performance leadership coach, marketing strategic advisor, facilitator, speaker, and passionate advocate for the power of strategic collaboration, connection, and influence as the key accelerators for achieving results and sustainable growth. Before transitioning into leadership coaching, Jai spent three decades within the corporate world as a renowned marketing leader before turning her focus to what she believes is the core reason why organisations thrive or just survive – the calibre of their leadership. Jai offers a unique blend of leadership & peak performance team coaching combined with the visionary strategic agility and customer-centricity of a marketer. Add to the mix marketing strategy & innovation advisory services and you have a recipe to bridge the gap between 'real' transformational leadership and exceptional strategic marketing as a supercharged accelerator for growth. The focus of her work is with leaders and teams in the corporate world, with a specialty in working with marketing and the marketing ecosystem—both internally within medium to large organisations and externally across marketing agencies, media, and brand asset and rights holders, equipping them with critical skills essential for today’s evolving corporate environment.

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