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About JHeenan Consulting

John Heenan | Agency Search Consultant JHeenan Consulting is a leading authority on alternative ad agency search processes, pioneering a modern approach to agency reviews. Run by John Heenan, a marketing veteran with decades of experience on both the agency and client sides, he leverages a unique 360° perspective to connect brands with the perfect agency partners. John has led marketing for Fortune 500 companies like Sony and Uniden and spearheaded successful agency start-ups, establishing a track record that instills confidence and credibility. He has been on both sides of the table, searching and pitching, allowing him to see the good and bad of agency search and incorporating only the good to redefine how marketers find their next agency. John blends insider knowledge with an objective, client-centric focus. His pragmatic, innovative, cost-effective methodology transforms the agency search landscape for CMOs and marketing leaders. In a world where traditional RFP-driven reviews can take 4–6 months or longer and cost over $1million, John offers a lean, transparent alternative to deliver your ideal agency partner in under 8 weeks. He replaces the bloated pitch process with a faster, smarter model leveraging AI-driven research and real-world insight to curate truly aligned agency options. The result is a streamlined search experience that saves time and money while uncovering agency talent that truly fits your business. His approach is not just perpetuating the status quo; it's a bold yet common-sense reinvention that empowers marketing leaders to forge the right agency partnerships with speed, precision, and confidence.

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