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About Kirsch & Gidaro Marketing Inc

Kirsch & Gidaro Marketing Inc. (K&G) is a manufacturer's sales agency with over 50 years experience in the Canadian market. Our job is to achieve the sales, distribution and profit goals of the manufacturers we represent. K&G has an experienced, professional sales force located in geographic regions that are key to your business Our service to the manufacturer is to: 1. Identify the channels of distribution where his products have the best chance for success. 2. Research the price points, packaging requirements, merchandising aids, and sundry items which will make the manufacturers' product the most appealing in its product segment. 3.Provide a sales plan for manufacturers product in the Canadian marketplace, including product forecasting. 4. Present and sell the manufacturer's program to each of the channels of distribution for which it was designed. 5. Negotiate co-op allowance and end cap display promotions. Also, monitor product in-store for up-front facings and display. 6. Conduct in-store sales seminars or product information clinics. 7. Provide "Pull-Through" support from warehouse to the jobber and dealer. 8. Monitor all promotional activity on our product and any competitive lines. 9. Keep manufacturers informed of market conditions and changes. 10. Provide up to date information on competitive conditions.

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