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About Lucent Communications (Pty)

Does your technology investment offer sufficient value? Harnessing technology to fuel innovation is a major challenge for companies as the anticipated benefits are not always achieved with technology investments. It has become incredibly tough for consumers to make the right purchasing decision or even to consider change, due to the countless options and products available in the IT infrastructure, Telecoms and Office Automation market. Unfortunately, the industry has capitalized on this, leaving consumers confused and at the mercy of sales forces to make these (often very expensive) decisions. Lucent Communications has a fundamentally different approach to building and managing technology and provides businesses with expert guidance and support in leveraging technology to achieve their goals. This includes examining the risk of existing systems and maximizing the use of technology opportunities for businesses to become more innovative, more profitable, and more efficient. With more than 20 years’ experience in the IT, Telecoms and Office automation sectors, a proven track record in sales and business management as well as an excellent network of suppliers, dealers and clients, Emsie van Baalen, founder and Managing director, is no alien to the industry and offers guidance in the design and development, implementation and management of new technology by: • Assessing a company's current technology infrastructure • Identifying areas for improvement • Getting access to the best pricing and industry partners • Developing strategies for implementing new technology solutions • Providing ongoing support and maintenance For Lucent communications, digital transformation is less about technology and more about people. We believe that, through thoughtful collaboration between those who understand the business and those who understand technology, the best solution will emerge giving our clients the power to navigate the digital future with confidence.

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