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About Magnify Commerce

Providing profitable e-commerce growth at scale without risk using a proven 5 pillar growth strategy utilizing innovative marketing, advertising & design services. Our first pillar is RPV optimization, next-generation CRO services that focus on directly impacting the bottom line through AB testing methods. Second, we turn to customer LTV optimization through RFM and behavioural segmentation methods to increase the value of your first-party data sources and owned media channels. Third, investment in research to build a market and customer segmentation to solidify the targeting and positioning of the brand/product offering enriched with customer personas and customer journey analysis ready to move on to step 4 - customer acquisition. With a segmentation, targeting and positioning strategy, we are ready to build a solid acquisition model that meets financial KPIs such as target CPA. With the optimized LTV and customer journey we can also calculate payback periods to secure buy in from investors or internal finance teams that makes sense for growth. The fifth and final pillar is planning to build and maintain a brand within your chosen segments to solidify growth for the future. The beauty of these steps is that they can be retraced when growth begins to falter, giving you a simple yet robust framework that is weatherproof to social and economic changes for years to come.

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