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About Mastermind CPG

Candace Crawford Is The CPG Mastermind Crawford is the ultimate CPG Mastermind and is highly coveted in the Beverage industry. She is one of the most sought-after experts to help scale brands and take them to an exit. She came to the beverage industry as a seasoned executive with more than 20 years of senior management experience and a strong track record of leadership and growth of emerging businesses. Crawford's extensive experience includes C-Level positions with Virgin Entertainment Group, POM Wonderful, ZICO Beverages, Bosa Nova, and Coco Libre to list a few. (include a sentence about companies she sold and improve this text overall). With over 30 years of success across the F&B (Food and Beverage), CPG (Consumer Packaged Goods), manufacturing, retail, and commercial real estate industries, Ms. Crawford's role has been strategic in running, building, and monetizing companies. Her experience runs the gamut from financial acumen, fundraising, governance, innovation, marketing, operations, P&L, sales, strategic planning, and operations.

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