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About McCann Prague

LEADING FULL - SERVICE ADVERTISING AGENCY McCANN is a company built on the power of Truth to transform brands and businesses. We believe Truth is a catalyst for authentic ideas, powerful ideas that will be believed, embraced and advocated by people in their everyday lives. And these ideas are able to drive positive change in a brand’s relationships with its consumers and its employees. As technology evolves and competition increases in today’s global economy, we find ourselves increasingly becoming innovation partners with our clients. Helping them think through new ways to add value to people’s lives – from new product development to new technology platforms that provide real-time connection. And even to new content models and business models. The century-long story of McCann Erickson is not just one of “we were there.” Rather, it’s about the pivotal and innovative role we played in the creation and development of all of these above elements that define today’s global advertising industry. McCann Worldgroup, part of the Interpublic Group (NYSE: IPG), is a leading global marketing solutions network united across 100+ countries by a single vision: To help brands play a meaningful role in people’s lives. Ranked as the world's most creatively effective marketing services company, the global network comprises McCann (advertising), MRM//McCann (data science/technology/relationship marketing), Momentum Worldwide (total brand experience), McCann Health (professional/dtc communications), CRAFT (production), PMK-BNC (entertainment/popular culture), Weber Shandwick (public relations) and FutureBrand (consulting/design).

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