MCoBeauty
General Retail • 
Sydney, New South Wales, Australia • 51-100 Employees
Company overview
| Headquarters | Unit 5/809-821 Botany Rd, Rosebery, 2018, AU |
| Phone number | +61283546700 |
| Websites | |
| NAICS | 4234 |
| SIC | 284 |
| Founded | 2016 |
| Employees | 51-100 |
| Socials |
Key Contacts at MCoBeauty
Gabriel Gomez
Director, Head Of Social, Creators & Community
Ely Rojas
Associate Director, Influencer Marketing
MCoBeauty Email Formats
MCoBeauty uses 2 email formats. The most common is {first initial}.{last name} (e.g., j.doe@mcobeauty.com), used 66.7% of the time.
| Format | Example | Percentage |
|---|---|---|
{first initial}.{last name} | j.doe@mcobeauty.com | 66.7% |
{first name}.{last name} | john.doe@mcobeauty.com | 33.3% |
About MCoBeauty
MCoBeauty is Australia’s leading luxe-for-less, cruelty-free and vegan beauty brand. Our whole #BSFreeBeauty brand ethos is inspired by you! We create innovative beauty solutions and trend-focused products, with our entire range priced under $30. We are here to serve everyday women who want amazing, results-driven products that are affordable, yet still deliver on quality. Our goal is to make our customers feel excited about their next beauty purchase, because our products have been tailored to reflect exactly what women really want in their makeup bags: believable, achievable beauty. The brand is focused on current trends and continues to evolve with a finger-on-the-pulse strategy, collaborating with some of Australia’s most popular women as our much-loved MCoBeauty ambassadors. We count social media stars Jules Sebastian, Leigh Campbell and the epic Celeste Barber as the fabulous brand faces we are lucky enough to work with everyday. MCoBeauty was founded by our CEO Shelley Sullivan in 2016, 14 years after Shelley created her first wildly successful beauty brand, ModelCo. Five years later, we are proud to embody our #BSFreeBeauty motto and we walk the walk every single day. We are proudly female-founded, female-run and female-owned. MCoBeauty is a PETA-certified cosmetics company. We do not test on animals.
MCoBeauty revenue & valuation
| Annual revenue | $7,101,065 |
| Revenue per employee | $86,000 |
| Estimated valuation?This valuation is estimated based on industry average for the General Retail industry and current estimated revenues | $22,800,000 |
| Total funding | No funding |
Employees by Management Level
Total employees: 51-100
Seniority
Employees
Employees by Department
MCoBeauty has 49 employees across 10 departments.
Departments
Number of employees
Funding Data
MCoBeauty has never raised funding before.
MCoBeauty Tech Stack
Discover the technologies and tools that power MCoBeauty's digital infrastructure, from frameworks to analytics platforms.
CDN
Advertising
RUM
JavaScript libraries
UI frameworks
JavaScript libraries
Payment processors
JavaScript libraries
JavaScript libraries
Analytics
Miscellaneous
JavaScript libraries
South Africa
United Kingdom
Austria
Ukraine
Frequently asked questions
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