


ModelPeople
Advertising Services • Chicago, Illinois, United States • 1-10 Employees
Company overview
| Headquarters | Chicago, Illinois, United States |
| Website | |
| NAICS | 541613 |
| SIC | 873 |
| Keywords | Consumer Segmentation, Product Design, Consumer Insights, Brand Strategy, Shopper Insights, Brand Positioning, Brand Development, Brand Innovation, Ethnographic Research, Consumer Video, Creative Research, Insight Activation, Semiotics |
| Founded | 2000 |
| Employees | 1-10 |
| Socials |
Key Contact at ModelPeople
Andrew Long
VP Operations; Owner
ModelPeople Email Formats
ModelPeople uses 1 email format. The most common is {first initial}_{last name} (e.g., j_doe@modelpeopleinc.com), used 100% of the time.
| Format | Example | Percentage |
|---|---|---|
{first initial}_{last name} | j_doe@modelpeopleinc.com | 100% |
About ModelPeople
ModelPeople is a global deep insights & strategy consultancy. Our core competency is Strategic Empathy®, empathy-based insight generation and agile strategy planning. ModelPeople specializes in qualitative methods (e.g. depth interviewing, group co-creation, semiotics, ethnography) for deep insights into human behavior and experience, in the B2C and B2B brand context. The three steps of the Strategic Empathy® Process (Immerse, Activate, Inspire) involve an integrated approach to: insight generation, client team-based planning activities and multi-media story-telling for internal audiences. We have conducted hundreds of projects with B2C and B2B brands across numerous categories including healthcare, technology, packaged goods, fashion, retail, hospitality etc. Global reach with local cultural expertise is achieved through an international network of researchers, consultants, project managers and local research and recruiting partners.
ModelPeople revenue & valuation
| Annual revenue | $1,438,451 |
| Revenue per employee | $480,000 |
| Estimated valuation?This valuation is estimated based on industry average for the Advertising Services industry and current estimated revenues | $4,700,000 |
| Total funding | No funding |
Employees by Management Level
Total employees: 1-10
Seniority
Employees
Funding Data
ModelPeople has never raised funding before.
ModelPeople Tech Stack
Discover the technologies and tools that power ModelPeople's digital infrastructure, from frameworks to analytics platforms.
CDN
CDN
Video players
Hosting
Security
JavaScript libraries
Tag managers
Miscellaneous
Programming languages
Miscellaneous
CMS
Analytics
Frequently asked questions
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