More Luxury Club Revenue

About More Luxury Club

Luxury is being rewritten—and not by legacy brands. According to The New Codes of Luxe, a 2025 report by Assembly, the future of luxury lies in the hands of Gen Z and Millennials. This new generation of consumers is reshaping the category from the ground up, trading traditional status symbols for personal values, cultural relevance, and more conscious forms of ownership. At More Luxury Club, this shift doesn’t surprise us—it validates everything we’ve built. More Luxury Club, is the first-mover in the fractionalisation of personal luxury goods. A tech-powered members' club co-founded by serial entrepreneurs and pioneers of circular economy business models, Cynthia Morrow and Shika Bodani. We have developed a unique value proposition using distinctive expertise from prior businesses. The result is a service that doesn’t exist elsewhere. More is removing the hassles and impact of ownership, while creating a fully circular marketplace - where consumer behaviour changes to curating, styling, co-owning, reselling, borrowing, loaning, all within a trusted community. Starting with designer bags, members can co-own luxury items within a trusted community for just 25% of the retail price and access it 12 weeks per year until they sell their share via the marketplace. This business model will help drive a shift in consumer behaviour away from overconsumption to circularity and give co-owners access to greater variety, higher value pieces and guaranteed liquidity, with our buy-back commitment.

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