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About Motive28

I’m Kelly Sperl, a marketing and management expert with over 20 years of experience in sales, branding, and technology. My focus is on meeting your objectives and solving business problems—always though the lens of your customer. Whether you’re a start-up or a multi-national company, you have a goal. Delivering on that goal may require any combination of strategy, sales, marketing, media, and technology. In the process you may juggle internal voices, agencies, vendors, investors, even board members. And often a meeting of the minds is your most daunting hurdle. I help tie it all together. With a savvy grasp of all necessary processes and a proven track record for "herding cats," I’ll adopt your vision to manage the project and players with singular focus. Possessing a keen eye for brand, message and mindsets, plus a hands-on approach that makes stuff happen, measurable outcomes are my stock and trade.

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