MPM Products Revenue
General Manufacturing • 
Manchester, England, United Kingdom • 101-200 Employees
MPM Products revenue & valuation
| Annual revenue | $91,300,000 |
| Revenue per employee | $567,000 |
| Estimated valuation?This valuation is estimated based on industry average for the General Manufacturing industry and current estimated revenues | $292,000,000 |
| Total funding | No funding |
Key Contact at MPM Products
Company overview
| Headquarters | Trident Business Park, Trident 3, Second Floor, Styal Road, Manchester, North West M22 5XB, GB |
| Phone number | +441613580500 |
| Website | |
| NAICS | 312 |
| SIC | 204 |
| Keywords | Quality, Dogs, Fmcg, Cats, Pet Food, Encore, Reveal, Applaws, Naturally Nutritious Pet Food, Nature'S Calling, Making Pet Food Matters |
| Founded | 2003 |
| Employees | 101-200 |
| Socials |
MPM Products Email Formats
MPM Products uses 5 email formats. The most common is {first initial}.{last name} (e.g., j.doe@mpmproducts.co.uk), used 51.2% of the time.
| Format | Example | Percentage |
|---|---|---|
{first initial}.{last name} | j.doe@mpmproducts.co.uk | 51.2% |
{first name}.{last name} | john.doe@mpmproducts.co.uk | 40.5% |
{first initial} | j@mpmproducts.co.uk | 3.6% |
{first initial}.{second initial}{last name} | j.odoe@mpmproducts.co.uk | 1.2% |
{first initial}.{last name}{last name}{last name} | j.doedoedoe@mpmproducts.co.uk | 1.2% |
About MPM Products
MPM (Making Pet Food Matters) was created in 2002 when co-founders Roger Wood, Roger Coleman and Jon Kinsey decided they didn’t want to feed their dogs meat filled with additives and fillers. They weren’t satisfied with what was available, so they decided to make it themselves. In 2006 Applaws, a brand of high quality, 100% natural, ethically sourced premium pet food was launched in specialty retailers across in the UK. Applaws was targeted to knowledgeable cat and dog owners looking for the best products to nurture and reward their pets. Applaws also launched a world first – 80% grain free chicken dry food in 2009. Today the Applaws range has grown to nearly 200 natural recipes for cats and dogs. In 2008, Encore Pet Food was launched. Originally for the UK grocery market, but now sold around the world to time-strapped but welfare-conscious consumers interested in feeding their cats and dogs the very best in natural nutrition. In late 2017, MPM launched Reveal into the food, drug and mass channel in the USA, with a range of 10 cat SKU’s with limited ingredient, grain free recipes. Safeway was the first retailer to launch in over 200 stores in Northern California, with further expansion into this retail segment planned for 2018. As consumer interest in premium pet food has grown, so has MPM. By 2013 it sold its 100 millionth unit of wet cat food worldwide. Its brands are now sold in 49 markets worldwide with offices in the UK, Australia, China and USA. A majority stake of our business is owned by private equity companies since 2016, with the most recent acquisition being made by 3i in December 2020. The business is headquartered in Manchester, UK.
Employees by Management Level
Total employees: 101-200
Seniority
Employees
Employees by Department
MPM Products has 84 employees across 12 departments.
Departments
Number of employees
Funding Data
MPM Products has never raised funding before.
MPM Products Tech Stack
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