Null+Void Creative

About Null+Void Creative

WarnerMedia, Microsoft, Google, AT&T, Sony. You might call them media conglomerates. For ten years we called them “Money Daddy.” But in 2021, we chose a different path. We decided any work we created—be it our own projects or work for others—would be meaningful, personal, and environmental. No more throwing brain meat into the content grinder to make little entertainment patties [comment: better metaphor for second draft]. On Null+Void, you’ll find our own written work and visual media. You’ll also get an inside look at the creative consulting we do for cutting-edge environmental startups. There are a lot of smart people trying to save the planet, and we’re doing our part to get them heard. SERVICES If you’re an environmental startup trying to stir things up for a funding raise, or your marketing is stale, or you don’t have any outreach at all, and you want a bold (ie: crazy) approach to rise above the noise, we’re here. We help climate tech startups scale quickly by leveraging the agility we honed working in internet entertainment. Through viral content, PR, social campaigns, and strong branding, we give emerging ventures the voice they need to stand out, secure public buy-in and attract major impact investment. Typical environmental marketing is preachy, polarizing, or ineffective. Null+Void creates work that is: Memorable — Broader appeal transcends ideologies and preconceived biases. Classic storytelling trick: you instantly like a character that makes you laugh. Comedy is hard to do right, therefore most steer clear, making you stand out. Honest — People (especially Gen Z) are more aware of greenwashing, so don’t. Transparency means credibility. Honesty is interesting. Bullshit isn’t. Go for the tough, uncomfortable talk. Off-beat — Bold, odd, strange… all are memorable. A sharp voice rises above the marketing noise. Everyone else plays it safe.

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