Observa
Information Services • 
Seattle, Washington, United States • 21-50 Employees
Company overview
| Headquarters | 323 N 46th Street, Suite B, Seattle, WA 98103, US |
| Phone number | +12069009833 |
| Website | |
| NAICS | 519 |
| SIC | 737 |
| Keywords | Crowdsourcing, Data Analytics, Artificial Intelligence, Marketing Analytics, AI, Retail Audit, Store Execution, Marketing Validation |
| Founded | 2015 |
| Employees | 21-50 |
| Socials |
Key Contact at Observa
Matthew Burkey
Director - Partnerships & Business Development
Observa Email Formats
Observa uses 2 email formats. The most common is {first name}{last name} (e.g., johndoe@observanow.com), used 58.3% of the time.
| Format | Example | Percentage |
|---|---|---|
{first name}{last name} | johndoe@observanow.com | 58.3% |
{first initial}{last name} | jdoe@observanow.com | 41.7% |
About Observa
The Observa platform delivers AI-directed actions and real-time insights. Brands and retailers use Observa to improve store execution and drive a higher ROI on marketing and sales efforts. Physical, in-store marketing is being forced to compete and keep up with digital marketing’s flexibility. Brand managers are making critical spending decisions on information that is stale and incomplete. The lack of data covering store execution results in a negative ROI more than 70% of the time. Observa delivers real-time analytics over in-store product merchandising and promotion execution using previously uncollectable information. Observa’s AI ingests data and media from Observa’s crowd, its customers’ employees, and store equipment. We then produce reporting like the web analytics e-commerce has popularized. Because our solution is real-time, immediate directions can be given to the assets in the field. This flexible solution provides a broad geographic reach, and the AI technology yields insights with exceptional speed and accuracy, while constantly improving with our unique data.
Observa revenue & valuation
| Annual revenue | $4,000,000 |
| Revenue per employee | $94,000 |
| Estimated valuation?This valuation is estimated based on industry average for the Information Services industry and current estimated revenues | $12,800,000 |
| Total funding | $800,000 |
Employees by Management Level
Total employees: 21-50
Seniority
Employees
Employees by Department
Observa has 12 employees across 5 departments.
Departments
Number of employees
Observa Tech Stack
Discover the technologies and tools that power Observa's digital infrastructure, from frameworks to analytics platforms.
Video players
Form builders
Mobile frameworks
JavaScript libraries
SEO
JavaScript libraries
Analytics
Caching
Programming languages
Blogs
Page builders
Italy
Norway
New Zealand
Frequently asked questions
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40,000 users
