Oh Hi Tomorrow

About Oh Hi Tomorrow

Define great products. We don’t just design new products; we help you define great ones. Our approach balances art, craft, engineering and strategic thinking. We love big ideas and also understand what it takes to turn them into practical, successful outcomes—from first encounter to final interaction. Small and purposefully focused, we are close partners who invest in the future success of your product. As designers, we have worked with Apple, reMarkable, Epic Games, Walt Disney, Pixar, and other forward-thinking teams who trust us to help them shape tomorrow (and do the work in secret). Every project is an opportunity to explore new possibilities, challenge assumptions and create something that might one day be worthy of a museum collection. Design isn’t just about looks or functionality; it’s about the story a product tells. We value experience and intuition over rigid process, asking critical questions to ensure each decision has a clear rationale and resonates with users. To bring product stories to life, we work hands-on to build physical models, code simulations, and use our filmmaking skills—writing, directing, and editing—to share the energy and emotion behind an idea. Our films are produced entirely in-house, ensuring full confidentiality and the highest level of craft. We also work on our own projects to share ideas and learn by designing. The studio holds many awards. One example is InSight, a camera for spatial computing that won a Red Dot Design Concept: Best of the Best Award. Building on a foundation of theory and practice, we teach design in leading schools like the Royal College of Art, Imperial College London, and Lund University. They use our book Interface Design: Creating Interactions That Drive Successful Product Adoption, a unique conceptual approach to discussing and designing user interactions.

View contact profiles from Oh Hi Tomorrow