Operative
Software Development • 
Manhattan, New York, United States • 501-1000 Employees
Company overview
| Headquarters | 530 Fifth Avenue, 19th Floor, New York, NY 10036, US |
| Phone number | +12129948930 |
| Website | |
| SIC | 731 |
| Keywords | Campaign Management, Digital Advertising, Content Rights, Advertising Technology, Ad Serving, Ad Trafficking, Advertising Business Management, Revenue And Yield Management, Linear Advertising |
| Founded | 2000 |
| Employees | 501-1000 |
| Socials |
Key Contact at Operative
Operative Email Formats
Operative uses 5 email formats. The most common is {first name}.{last name} (e.g., john.doe@operative.com), used 48.1% of the time.
| Format | Example | Percentage |
|---|---|---|
{first name}.{last name} | john.doe@operative.com | 48.1% |
{first initial}.{last name} | j.doe@operative.com | 19.3% |
{first initial}{last name} | jdoe@operative.com | 19.6% |
{first name}{last name} | johndoe@operative.com | 5.9% |
About Operative
With $8.5B in digital ad revenue and $40B in global TV ad revenue flowing through the systems, Operative plays a crucial role in helping the world’s top media companies and publishers manage and advance their advertising businesses and increase revenue by helping them transition from ratings-based to outcome-based selling with modern order management system. The platforms are built on modern cloud native SaaS based technologies for Convergence. The multiple channel advertisement requirements are managed from a single place. Our 300+ clients span 25+ countries and include FOX, NBCU, Sinclair, Discovery, Disney, TVNZ, HBO, BellMedia and SKY.
Operative revenue & valuation
| Annual revenue | $120,000,000 |
| Revenue per employee | $151,000 |
| Estimated valuation?This valuation is estimated based on industry average for the Software Development industry and current estimated revenues | $384,000,000 |
| Total funding | $11,000,000 |
Employees by Management Level
Total employees: 501-1000
Seniority
Employees
Employees by Department
Operative has 527 employees across 15 departments.
Departments
Number of employees
Operative Tech Stack
Discover the technologies and tools that power Operative's digital infrastructure, from frameworks to analytics platforms.
Marketing automation
Cookie compliance
Analytics
Font scripts
Analytics
Programming languages
Security
Appointment scheduling
Blogs
Analytics
Analytics
SEO
Poland
Switzerland
Germany
France
Frequently asked questions
4.8
40,000 users
