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Operative

Operative

Software DevelopmentFlag of USManhattan, New York, United States501-1000 Employees

Company overview

Headquarters530 Fifth Avenue, 19th Floor, New York, NY 10036, US
Phone number+12129948930
Website
SIC731
Keywords
Campaign Management, Digital Advertising, Content Rights, Advertising Technology, Ad Serving, Ad Trafficking, Advertising Business Management, Revenue And Yield Management, Linear Advertising
Founded2000
Employees501-1000
Socials

Key Contact at Operative

Flag of US

Christian Young

Head of Product Design

Operative Email Formats

Operative uses 5 email formats. The most common is {first name}.{last name} (e.g., john.doe@operative.com), used 48.1% of the time.

FormatExamplePercentage
{first name}.{last name}
john.doe@operative.com
48.1%
{first initial}.{last name}
j.doe@operative.com
19.3%
{first initial}{last name}
jdoe@operative.com
19.6%
{first name}{last name}
johndoe@operative.com
5.9%

About Operative

With $8.5B in digital ad revenue and $40B in global TV ad revenue flowing through the systems, Operative plays a crucial role in helping the world’s top media companies and publishers manage and advance their advertising businesses and increase revenue by helping them transition from ratings-based to outcome-based selling with modern order management system. The platforms are built on modern cloud native SaaS based technologies for Convergence. The multiple channel advertisement requirements are managed from a single place. Our 300+ clients span 25+ countries and include FOX, NBCU, Sinclair, Discovery, Disney, TVNZ, HBO, BellMedia and SKY.

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Operative revenue & valuation

Annual revenue$120,000,000
Revenue per employee$151,000
Estimated valuation?$384,000,000
Total funding$11,000,000

Employees by Management Level

Total employees: 501-1000

Seniority

Employees

Entry
Manager
Senior

Employees by Department

Operative has 527 employees across 15 departments.

Departments

Number of employees

Funding Data

Explore Operative's funding history, including investment rounds, total capital raised, and key backers.

Funding Date
Round
Amount
Link to Article
2014-04-0512$11,000,000

Funding Insights

$11,000,000

Total funding amount

$11,000,000

Most recent funding amount

1

Number of funding rounds

Operative Tech Stack

Discover the technologies and tools that power Operative's digital infrastructure, from frameworks to analytics platforms.

6sense

6sense

Marketing automation

Cookie Control

Cookie Control

Cookie compliance

Zoominfo

Zoominfo

Analytics

Twitter Emoji

Font scripts

HubSpot Analytics

HubSpot Analytics

Analytics

PHP

PHP

Programming languages

HSTS

HSTS

Security

Calendly

Calendly

Appointment scheduling

WordPress

WordPress

Blogs

Google Analytics

Google Analytics

Analytics

Linkedin Insight Tag

Linkedin Insight Tag

Analytics

Yoast SEO

Yoast SEO

SEO

Frequently asked questions

Operative is located in Manhattan, New York, US.
You can reach Operative at +12129948930.
Operative was founded in 2000, making it 26 years old. The company has established itself as a significant player in its industry over this time.
Operative has approximately 501-1000 employees. The company continues to grow its workforce to support its business operations and expansion.
Operative has raised a total of $11,000,000 across 1 funding rounds. This investment has helped the company grow and expand its operations.

4.8

40,000 users

top 50
high performer
most used
tier 1 accuracy

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