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About Peak Digital Solutions

Peak Digital Solutions is a agency that specializes in PPC and Web Analytics and focuses on helping businesses make data-driven decisions to optimize their online marketing efforts. Our team of experts is skilled in using various analytics tools and platforms to collect, analyze, and interpret data from a company’s online marketing channels. Some of the services that we offer include: - Creating and managing pay-per-click (PPC) advertising campaigns on the Google Ads platform. We work with businesses of all sizes and industries to develop customized ad campaigns that reach their target audience and drive conversions. - Setting up conversion tracking in Google Analytics and other Marketing platforms, with a goal of tracking key KPIs. This allows our clients to make informed decisions when it comes to optimization of their digital marketing efforts. Here is a list of our conversion tracking services: • Implement tracking into various marketing initiatives using Google Tag Manager • New Google Analytics setup with Google Tag Manager • Google Analytics, GTM, Facebook Pixel, Google Ads Tag, Bing UET Tag, LinkedIn Insight Tag, Pinterest Tag, TikTok tracking, etc. • Google Analytics 4 Migration • Ecommerce tracking & enhanced eCommerce tracking • Sub Domain Tracking & Cross-Domain Tracking & 3d Party Tracking • Tracking different types of events • Video tracking (YouTube, Vimeo, HTML5), scroll tracking • Develop custom analytics JavaScript to create events and triggers in Google Tag Manager • Implement a Dynamic Remarketing setup • Creation of dashboards and reports - via Google Data Studio • Audit Google Analytics and Google Tag Manager client set-ups as needed The primary goal of Peak Digital is to help businesses maximize the return on investment (ROI) of their advertising spend. We achieve this by developing and implementing effective PPC strategies that align with the business’s goals and budget.

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