Pluyter Consulting

About Pluyter Consulting

Pluyter Consulting, LLC. Your product innovation partner. Provide guidance and assistance in identifying and developing technologies as well as intellectual property for new product benefits. Our aim is to help you launch proprietary new products with a competitive edge and superior cost/benefit ratios for the consumer. Currently working with various consumer packaged good product and ingredient producers. CONSULTING AREAS (A) New Product Concept to Market Strategy: work with marketing and business development to design new product concepts and performance benefits using sound technology options and directions (B) Provide Innovation Guidance for a Variety of Industries: - Fragrance and flavor controlled release (in any form) - Fragrance performance understanding and optimization in consumer products. - Hair care products: fixatives, shampoo, conditioner - Skin care products: personal wash, skin cosmetics - Cleaning products: fabric and dish care (C) Specialized Technology Support - Microparticles and microcapsules - Surfactant/polymer/enzyme combinations for cleaning, wetting, emulsification, foaming - Product physical and performance stability (D) Product Performance Understanding: - Identify what makes your product perform and not perform - Use this knowledge to design new and/or improved performance benefits - Provide information for claim substantiation - Use in troubleshooting product quality issues

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