Positive Marketing Group Australia Revenue

About Positive Marketing Group Australia

Positive Marketing Group Australia was founded by Deanne OShea B.Bus MBA (Executive) to provide specialist marketing and media expertise to leaders, looking to energise and strengthen their brand, grow their business, and make a positive contribution to our society. Now more than ever, leaders who care about people, planet and profits use positive marketing techniques to deliver tangible results, across all these areas, in a practical and cost-effective way. Positive Marketing enables your team to connect with clients in a much more meaningful and purposeful way, so collectively everyone benefits, enabling your business to grow, whilst making a positive contribution to the world. What is positive marketing and why is it important? Positive marketing is a style of marketing that adds value to your business, above and beyond traditional methods by shifting the focus to making a positive difference to people’s lives. “Positive Marketing is an approach that positively impacts firms, their customers, and society at large.” The Centre for Positive Marketing, Fordham University, New York City. “Positive marketing is marketing in its ideal form, in which parties – individual customers, marketers, and society as a whole – exchange value such that individually and collectively they are better off than they were prior to exchange. The Centre for Positive Marketing. Positive marketing is based on the science of Positive Psychology. The focus of positive psychology is on happiness and fulfilment. It focuses on the character strengths and behaviors that allow individuals to build a life of meaning and purpose—to move beyond surviving to flourishing. It emphasizes meaning and deep satisfaction, not just fleeting happiness. Positive marketing campaigns enable individuals and organisations to engage in a more meaningful way and help each party feel better about themselves in the process. Take a positive step today and email deanne@pmga.com.au

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