PRIMEPACT

About PRIMEPACT

PRIMEPACT accelerates the transition to a more sustainable food system. With an impressive track record in the FMCG sector and deep expertise in sustainability, we are the ideal partner for companies looking to successfully expand their sustainable proposition. Our mission is clear: the transition to a more sustainable food system must move faster. We achieve this by guiding companies in the food industry to the top position as strategic partners for their key stakeholders—such as A-brands and retailers—through their sustainable products. In doing so, we generate exponential growth and profit together. Our focus: We work with companies that make an impact—either by offering sustainable products or ingredients, or by actively striving for sustainability. WHY DO COMPANIES CHOOSE US? Companies and managers come to us for our speed, straightforward and pragmatic approach, and the expertise, knowledge, and tools we provide. For example, when expanding into new markets or product categories, or when facing major transformations in how they are perceived by customers and other stakeholders. These are companies that could probably do it without us—but not this fast, and not this easily. WHO DO WE WORK WITH? We collaborate with various players in the value chain, such as (ingredient) suppliers, brands, retailers, knowledge institutes, and consultancy firms. This gives us strong insight into what’s happening in the market. We work directly with commercial teams and key decision-makers. WHAT IS PURE PROFIT™? Our proven method, Pure Profit™, is at the core of our approach. It’s the framework through which our founder, Danielle Mol, achieved remarkable results over nearly 20 years. This method reveals what is needed and provides a structure to achieve results faster—with all stakeholders on board. Money should always follow impact.

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