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About Rhetoric AI

Rhetoric AI, Inc. builds technology for a society with many stages, not one leaderboard. By fusing large language models with positive psychology, our product Happier helps people set goals on their own value axes, make micro-progress visible, and celebrate growth within small communities—moving happiness from a zero-sum race to a shared, non-zero-sum experience. We design empathetic dialogue agents for long-term trust: non-exploitative by design, backed by safety guardrails, wellbeing and behavior measurement, and user-sovereign data practices. Use cases span personal wellbeing, education, team development, and organizational culture. Rhetoric AI is led by Takashi Kato, who sold humanoid-robotics startup SCHAFT to Google, then founded Fracta, an infrastructure-AI company in Silicon Valley, and achieved a successful exit. We’re now channeling that experience in responsibly deploying advanced technology into building infrastructure for non-zero-sum happiness.

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