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About Sandler Training Richmond by Ascend Performance

Sandler Training is a leading global sales and management training organization. Our clients are ambitious business owners of all sizes and sectors, who are committed to growing their companies. We give sales people the tools to be effective sales professionals, giving them the skills and confidence to find and close business. We give management the tools to lead and manage their people and develop high performing teams. The businesses we work with share some key attributes; they are usually very good at what they do, are focused on growth and open-minded about how to improve. However, they are often frustrated that business is not growing at a faster rate. We typically find our clients have these common issues: Sales - Overcoming the stigma of Sales/Business Development - No common language or process - Lack of good new leads - Not closing a high enough percentage of opportunities - Struggle to get decisions from prospective clients - Spending too much time on proposals and unpaid consulting - Losing out to the competition - Discounting too much / high cost of sale Management - Making the wrong hires - Sales team revolving door - Too many average performers in the business - Culture of excuse making - No clear strategy of how to grow the business - Inaccurate forecasting The first step with our clients is to find out more about their specific challenges and diagnose whether we are the right people to help.

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