SBW Australia Pty

About SBW Australia Pty

Melbourne-based Something Beginning With infuse a unique dynamic to the Australian design landscape through their intelligent and refined range of Australian made furniture. A sophisticated colour palette and simplicity both in form and materials are signature to the brand. Borne in 2011, from the creative pairing of founders Lisa Vincitorio and Laelie Berzon - with a vision to inspire, SBW strives to unify the functional with the visually captivating, to create a unique and balanced product blend. With close to 12 years experience in product design, Lisa Vincitorio made her mark as the youngest Australian designer to partner with Alessi. She has achieved worldwide recognition for her designs with Alessi and won an award at Tokyo Designers Block 2005. Laelie Berzon has a background in Interior Design and Visual Arts, teamed with a solid grounding of the furniture industry. Bringing artistic insights to the practicality of everyday items forms a strong and inspiring fusion, producing a collection that has relevance and longevity. Servicing the commercial, hospitality, education and residential sectors via the A&D industry. SBW assist in the selection of adaptable furniture that can meld into an existing space or allow the client to create an individual statement through customisation. We work in conjunction with the client to achieve an optimal result for their nominated project with precision, consistency and dedication. A Melbourne-based manufacturing network enables SBW to design, manufacture and deliver a high quality product with a desirable 4-6 week window.

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