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About Storytelling for Techies

I created SFT to help technically minded people get their ideas across clearly and powerfully to non-specialists. SFT is for technical minds who want to communicate their expertise to a bigger audience. Maybe you struggle with this because: •You're used to talking to other experts in your field •Your field is conceptually difficult or complex •Your training hasn't included or emphasised communication skills •You don't want to feel you're oversimplifying things •You've come to believe you aren't creative •You lack confidence in presenting yourself •You believe that in order to appear smart, you have to make things look complex (this is forgivable, but see here for why you shouldn't do that!) Learn how to: •Expand your influence •Create and communicate change •Achieve your career potential •Raise investment through the art and science of storytelling, as this is the most powerful way to grab an audience's attention, create a memorable presentation of your skills, experience, and ideas, and inspire others to act. Specially crafted for technical minds There are bajillions of resources out there on storytelling. But SFT is specifically aimed at technically minded people: programmers, engineers, scientists, analysts, financiers, and so on. And it's not just about storytelling: SFT will provide you with invaluable guidance on other skills you need to develop, as well as industry-relevant insights. The resources you find here will help you bridge the gap between the world you work in and the outside world. You'll develop superpowers of communication. I'm uniquely positioned to help you with this because I have a technical as well as a creative background, and proven track record in helping technical businesses.

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