true[X]

Advertising Services • Los Angeles, California, United States • 21-50 Employees

Company overview

Headquarters	11925 Wilshire Blvd, Suite 200, Los Angeles, CA 90025, US
Phone number	+13106579900
Websites	truex.com infillion.com
NAICS	541613
SIC	731
Keywords	Digital Advertising, Company Culture, Brand Engagement, Engagement Advertising, Interactive Commercial, True[Attention], True[Targeting]
Employees	21-50
Socials

Key Contacts at true[X]

Cara Albanese

Director Of User Experience And Product Design

Nat Nguyen

Creative Director

true[X] Email Formats

true[X] uses 1 email format. The most common is {first initial} (e.g., j@truex.com), used 100% of the time.

Format	Example	Percentage
{first initial}	j@truex.com	100%

About true[X]

true[X] delivers effective advertising for on-demand, interactive media. We believe that ads should be enabling rather than interruptive, and have built the definitive engagement advertising system around our core product of true[ATTENTION], which delivers on the promise of “zero waste” advertising. true[X] provides the best advertising experience for consumers, the best monetization for premium publishers and the best return for brand advertisers. Put simply, we have created the commercial break for interactive media. Originally founded in 2007, true[X] pioneered the engagement-based ad model, and is headquartered in Los Angeles and New York, with offices in Chicago, Atlanta, and Detroit. For more information, visit www.truex.com, www.facebook.com/truex.io, Google+, or follow us on Twitter @truex

true[X] revenue & valuation

Annual revenue	$100,000,000
Revenue per employee	$3,449,000
Estimated valuation?This valuation is estimated based on industry average for the Advertising Services industry and current estimated revenues	$320,000,000
Total funding	$6,000,000