untitlab®

About untitlab®

untitlab® is a fashion brand dedicated to footwear and accessories design. The name of untitlab® is inspired by the way the artists entitle their works when the creations are undefinable. During the spontaneous creating process, the original formative environment of the creators has set the concept which runs through the design of untitlab®: focusing on the intermediate progress, erasing the boundary by materials innovation, radical silhouettes and alternative visual aesthetics. Proposing new possibilities within the current fashion context and the existing options of consumption. untitlab® aims to provide versatile usage references through design practices, invites consumers to actively establish their personal usage scenarios and return to focus on common human experiences and emotions. In the design and production process, untitlab® takes sustainable development as the core element, keeps following and participating in the process of improving the ecological environment and the progress of the Anthropocene. untitlab® is a footwear and accessories brand founded in 2019 with headquarters in London and Shanghai. The brand quickly gained international prominence for its distinctive designs, multimedia art practices, and exploration of gender and identity intersectionality from a queer perspective. untitlab® has collaborated with over 40 authorized retailers worldwide and presented collections at London Fashion Week, Pitti Uomo, and Shanghai Fashion Week. In 2023, untitlab® partnered with French fashion brand Louis Gabriel Nouchi to present a joint runway show at Paris Fashion Week.

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