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About Woo

Woo has been around since 1998 under various names (SoftNZ, Imagine 3 , e-Studiomax, Woogloo and now Woo) having built the first ever browser based, database back-end Content Management System (CMS). Back in 1998 we called it the 'Semi-Preprogrammed Website' — as it was always way more than just a simple CMS. That is, it has always been a full Website Management System (WMS TM ). Over the years it has been flattering to see all the world's top CMS systems copy us and try to keep up with our pace of innovation — even to the extent of copying our brand name! Yet, they tend to be around 10-15 years behind our latest breakthrough WMS TM technology. Woo is the very latest bleeding edge evolution of CMS and WMS TM technology, which we now term a full Business Operating System (BOS) as it has a number of unique advantages over any other system on the planet: Offline First Fast & Reliable With offline first, page load speeds are measured in milliseconds, edits are instant and the platform keeps operating reliably even when your internet connection is slow or intermittent. Integrate Everything Build complete vertically integrated enterprise level solutions — app-to-app, branch-to-branch, and business-to-business — at the click of a button. Next Generation CMS & UI Our next-generation User Interface (UI) is intuitive and easy-to-use, while still being completely flexible to accommodate your business requirements. Everything is 'What-You-See-Is-What-You-Get' (WYSIWGY) — i.e., design and edit directly on the page with confidence — no preview required. A Complete Business Solution A complete business solution: websites; customizable pre-built apps; custom made apps; integrated everything (apps, branches & other businesses); and a full browser based development environment that enables apps to be built in hours instead of weeks or months — as well as a built-in app store.

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