Wotever Media Revenue

About Wotever Media

Wotever Media - through its WotWhere products - is at the forefront of the mobile advertising industry, specifically dealing with shopping malls and in-store merchants. Despite the boom in online retailing - 96% of global consumer sales are done in-store - people still choose to go to the shops, and to restaurants and bars. In conjunction, advertising technology has been moving at pace. But it has a long way to go. Advertising is largely algorithm-based,with the highest bidder being the successful advertiser. Consumers don't choose. Meanwhile, merchants have a difficult task getting their message out to their customers through a large range of digital channels. And there is no obvious way of reaching new nearby customers. Throughout Asia and the rest of the World, shoppers are increasingly spending their money inside shopping malls. The mall has become the place to go for everything. However, very few malls have a regular meaningful engagement with their shoppers. At Wotever Media, we have developed an entire ecosystem that addresses all of these issues: Consumers get opted-in personalised adverts & alerts, and they get them when they want them. Whether it be Offers while they are inside a mall pinged to their phones when they are nearby, or recommended places to eat and drink that are on their web feed, the consumer decides. Merchants get a multi-channel marketing suite - with social sharing, their own mobile apps, automated Search Engine Optimisation - that is a simple and effective way of running real-time advertising campaigns. They also get beacons technology installed at their stores, which beam adverts to nearby consumers. All set up by us. Malls get their own marketing suite, completely free of charge, which includes their own mobile marketing apps together with daily footfall analysis. WotWhere - a 1-stop digital solution - is lifestyle on the go.

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