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About American Culture Project

Millions of Americans today feel politically homeless. Why? Because politicians and media companies on both sides of the aisle too often focus their time and attention on “the base.” Instead of persuasion and addition, this leads to deeper alienation and division. The American Culture Project is different. From day one, our mission at ACP has been to attract, educate and mobilize independent voters around the ideas of freedom and opportunity. We identify and engage millions of Americans from the persuadable middle – all in states critical to the country’s political culture and future. Our online tools make it easy for Americans to make their voices heard, to support people and policies that protect freedom, and to get out and vote. And we’re making an impact. With the rapid pace of innovation in media and technology, we no longer have the luxury of relying on broken, conventional methods that start and stop with each election. That’s why we take an “always on” approach to grow our audiences and gain momentum outside the traditional political calendar. Politics isn’t just downstream from culture. Politics is culture. And the persuadable middle will determine its future.

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