AmyCiceraro.com

About AmyCiceraro.com

🚀 INTRO Data-driven Marketing Leader with deep expertise in email marketing, SMS, and a passion for leveraging experimentation, A/B testing, and analytics to unlock insights and maximize impact. Known for turning one-time initiatives into strategic, repeatable programs and earning stakeholder trust with hands-on data analysis skills. ✅ SERVICES Behavioral Marketing Automations & Email Program Execution: Expert in CRM integrations (HubSpot, Qualtrics) for personalized communications and comprehensive email campaigns. User Experience Design & Landing Page Optimization: Specialize in creating intuitive experiences and optimizing landing pages for conversion, utilizing platforms like HubSpot and Webflow. Email Campaign Deliverability & CRM Management: Ensure high deliverability and manage lifecycle segmentation with a focus on security and CRM hygiene. Data-Driven Insights & Marketing Operations: Build real-time dashboards for performance reporting and lead digital marketing projects, including DNS changes and IP allowlisting. Strategic Planning & Innovation: Drive process improvement, audit marketing technologies, and innovate with new technologies and platforms. 📈 BACKGROUND Over a decade of experience across dynamic digital marketing roles, including leading email marketing strategies at Willdan and achieving triple-digit growth as Head of Marketing at Ship Sticks. Known for creative problem-solving and strategies that resonate across customer segments. 📞 CALL TO ACTION Ready to transform your digital marketing with precision and innovation? Let's connect and drive your business forward. 🛠 MARKETING TOOLBOX Email Service Providers: HubSpot, Klaviyo, Active Campaign. Marketing Technology: Google Analytics, Qualtrics. Coding Languages: HTML, CSS, Liquid, Hubl, Django 👨👩👧 MORE THAN A MARKETER Outside of marketing, I enjoy family time, historical fiction, board games, and advocating for the serial comma, fueling my professional creativity.

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