Best Diffbot Alternatives in 2026 (By Use Case)
You're on Diffbot's $899/mo Plus plan, and your team only uses the Extract API on maybe 50 URLs a day. That's a lot of money for one slice of a platform. It makes sense to start looking around.
Here's the thing most comparison lists get wrong: Diffbot does three distinct jobs - web scraping, AI-powered extraction, and entity data enrichment. You probably don't need a single replacement. You need a different tool for each job you're actually doing, and the right combination will cost you a fraction of what Diffbot charges.
Diffbot earns its 4.9/5 on G2 for good reason. The extraction quality is genuinely excellent, and the Knowledge Graph is one of its most differentiated features. But the $299/mo Startup plan feels limiting fast, and the jump to $899/mo is where the math breaks for a lot of teams.
Our Picks (TL;DR)
Three tools, three jobs:

- Apify - Best for general web scraping at scale. Free tier includes $5 usage; paid plans from $29/mo.
- Firecrawl - Best for AI-first extraction and LLM/RAG pipelines. Free tier with 500 credits; paid from $16/mo billed yearly.
- Prospeo - Best for B2B data enrichment, replacing Diffbot's Knowledge Graph for contact and company lookups. Free tier of 75 emails/mo; roughly $0.01/email after that.
Pick by the job you're solving, not by feature count.
Quick Comparison
| Tool | Best For | Starting Price | Free Tier | Our Pick? |
|---|---|---|---|---|
| Diffbot | Full-stack extraction + KG | Startup $299/mo | Yes (10,000 credits/month) | Only if you need the full KG |
| Apify | Web scraping at scale | $0 (incl. $5 usage) | Yes | ✅ Scraping |
| Firecrawl | AI extraction / LLM pipes | $0 (500 credits) | Yes | ✅ AI extraction |
| Prospeo | B2B data enrichment | ~$0.01/email | Yes (75 emails/mo) | ✅ Contact data |
| ScrapingBee | Budget scraping API | $49/mo | 1,000 free calls | Runner-up scraping |
| Zyte | Pay-per-response scraping | From $0.06/1K responses | $5 credit | Best pay-per-use |
| Octoparse | No-code extraction | ~$89/mo | Yes (10 tasks) | Best no-code |
| Bright Data | Enterprise proxy + scraping | ~$499/mo | $25 credit | Enterprise only |

Hot take: If your average deal size is under $25K, you almost certainly don't need Diffbot. A combination of Apify + Firecrawl + a dedicated enrichment tool covers 90% of what teams actually use Diffbot for - at roughly one-fifth the cost.
Best for Web Scraping at Scale
Apify
Use Apify if you need a flexible scraping platform that handles everything from simple page fetches to complex multi-step crawls, and you want a marketplace of pre-built scrapers so you don't start from zero.
Skip Apify if you specifically need AI-powered structured extraction from arbitrary pages without writing scraping logic. That's Diffbot's core strength, and Apify doesn't replicate it natively.
We've run Apify side-by-side with Diffbot's Extract API on product pages and job listings. Apify requires more setup - you're configuring actors and writing selectors rather than just pointing at a URL - but the compute-unit pricing is far more transparent for high-volume work, and you won't get hit with surprise overages the way Diffbot's credit system sometimes bites.
The free tier includes $5 of usage with 25 concurrent requests. Starter at $29/mo bumps you to 32 concurrent. Scale at $199/mo gives you 128 concurrent and $0.25/CU compute pricing versus $0.30/CU on lower tiers. Annual billing saves 10%.
Apify's biggest advantage is the Actor marketplace, with 16,000+ pre-built Actors covering thousands of sites and use cases. Need to scrape Google Maps, Amazon product pages, or TikTok profiles? Someone's probably already built and maintained an Actor for it.

ScrapingBee
Dead simple API, solid anti-blocking, and pricing that scales predictably. The Freelance plan at $49/mo gives you 250,000 API credits with 10 concurrent requests. Startup at $99/mo jumps to 1,000,000 credits and 50 concurrent. Enterprise tiers range from roughly $1,000 to $2,400/mo.
The downside: no AI extraction layer. You get raw HTML or rendered pages and handle the parsing yourself. If you're coming from Diffbot for structured output, ScrapingBee won't replace that piece.
Bright Data & ScraperAPI
Bright Data is enterprise proxy infrastructure first, scraping platform second. Plans start around $499/mo. Overkill unless you're scraping at massive scale and need granular proxy control across residential, datacenter, ISP, and mobile IPs.
ScraperAPI fills a similar niche at roughly $49/mo with a simpler proxy-first approach. The consensus on r/webscraping is that ScraperAPI works fine for straightforward jobs but struggles with heavily protected sites where Bright Data's proxy depth shines.

Diffbot's Knowledge Graph is powerful, but if you're mainly using it for B2B contact and company lookups, you're overpaying by 10x. Prospeo gives you 300M+ profiles, 143M+ verified emails at 98% accuracy, and 125M+ mobile numbers - all refreshed every 7 days. CRM enrichment returns 50+ data points per contact with a 92% match rate.
Get enterprise-grade enrichment at $0.01/email instead of $899/mo.
Best for AI-First Extraction
Firecrawl
This is the tool we'd point any team building LLM or RAG pipelines toward. Where Diffbot uses computer vision and ML to classify page types, Firecrawl focuses on making web content LLM-ready - markdown output, structured extraction, and search endpoints designed for AI consumption.

Per Firecrawl's analysis of the NEXT-EVAL benchmark, LLMs hit F1 scores above 0.95 on structured web extraction when input is properly formatted. That's the core bet: format the input well, and modern LLMs handle the extraction. It's a fundamentally different architecture than Diffbot's rule-less extraction, and for many use cases it works just as well at a fraction of the cost.
Pricing is credit-based. Free tier gives you 500 one-time credits. Hobby runs $16/mo with 3,000 credits/month (billed yearly). Standard at $83/mo gives you 100,000 credits/month and 50 concurrent requests. Growth and Scale tiers push to 500K-1M credits with up to 150 concurrent. Credits don't roll over on most plans, so size your tier carefully.
Kadoa
An emerging AI extraction tool with a $39/mo self-service tier offering 25,000 credits/month and a free tier of 500 credits. Kadoa is positioned as no-code AI extraction with integrations - worth a look if you want AI-powered extraction without Firecrawl's developer-first approach. The ecosystem is still maturing, though, so expect rougher edges.
Best for No-Code & Pay-Per-Use
Zyte
Zyte's pricing model is the standout here: you pay per successful response, not per request. No wasted credits on failed fetches.
| Detail | Pricing |
|---|---|
| Simple HTTP responses | From $0.06 per 1,000 |
| Complex browser-rendered | Up to $16.08 per 1,000 |
| Minimum commitment | $100-$500/mo depending on tier |
| Free credit | $5 to test |
In our experience, this per-response model is a big win versus credit systems when you're scraping a predictable set of sites. You only pay when you get data back, which eliminates the "burned credits on failed requests" problem that plagues Diffbot and Apify on flaky targets.
Octoparse
Octoparse is the no-code option for teams without developers. The free plan gives you 10 tasks, 50K exports/month, and local execution. Paid plans start around $89/mo.
Fair warning: add-ons for residential proxies at $3/GB and CAPTCHA solving at $1-$1.50 per thousand add up fast. Budget accordingly. But if your team can't write Python, Octoparse is the fastest path from "I need this data" to "I have this data."
Best for B2B Data Enrichment

Let's be honest about what most B2B teams actually use Diffbot's Knowledge Graph for: looking up company contacts and enriching their CRM. That's using a scraping tool for a data problem.
Prospeo gives you 300M+ verified profiles with 98% email accuracy - no scraping required, no $899/mo commitment. The database covers 143M+ verified emails and 125M+ verified mobile numbers, refreshed on a 7-day cycle while the industry average sits at six weeks. The API match rate runs 92%, and you get 50+ data points per enrichment.
If you're evaluating enrichment vendors, compare it against other B2B data enrichment options and prioritize data quality over raw record counts.

Pricing works out to roughly $0.01 per email, with a free tier of 75 emails and 100 Chrome extension credits per month. The Chrome extension itself has 40,000+ users and works directly on company websites and CRMs for one-click prospecting. No contracts, self-serve onboarding, and native integrations with Salesforce, HubSpot, Lemlist, Instantly, Smartlead, Clay, Zapier, and Make mean your enrichment data flows straight into existing workflows without duct tape.
If you're using enrichment to power outbound, it helps to pair it with an email ID validator and a clear CRM hygiene process so bad records don't creep back in.
Use Prospeo if you need verified emails, direct dials, and company data for outbound - the actual job Diffbot's Knowledge Graph does for most B2B teams. Skip it if you need entity resolution across the entire public web or non-contact data extraction from arbitrary pages.

If you're combining Apify + Firecrawl for scraping and extraction, you still need a dedicated enrichment layer for B2B contact data. Prospeo fills that gap with 98% email accuracy, 125M+ verified mobiles, and a proprietary verification pipeline that doesn't depend on third-party providers. Free tier includes 75 emails/mo - no contract, no sales call.
Complete your Diffbot replacement stack with data that actually connects.
When to Keep Diffbot
Diffbot isn't overpriced for everyone. If you need real-time entity resolution across the entire public web - disambiguating companies, people, products, and articles at scale - nothing fully replaces the Knowledge Graph. Reviews commonly praise Diffbot's multilingual processing and stable crawling at volume, and the DQL query language is genuinely powerful once your team learns it.
If you're building a broader outbound motion, it can be useful to map this decision to your overall B2B sales stack and your team's prospecting workflow.

Keep Diffbot if your team has developers comfortable with DQL, your budget supports $899+/mo, and you're actually using the Knowledge Graph for entity-level intelligence rather than just contact lookups. For everyone else, the alternatives above cover the same jobs at a fraction of the cost.
FAQ
Is Diffbot worth $299/month?
For teams that need AI-powered structured extraction from arbitrary web pages at scale, yes - Diffbot's extraction quality is best-in-class. But many teams discover they need the $899/mo Plus plan before long, which changes the math fast. Test whether a combination of Firecrawl and Apify covers your actual usage before committing.
Can I replace Diffbot's Knowledge Graph?
Not entirely. For the most common use case - B2B contact and company enrichment - dedicated data platforms offer better accuracy at lower cost, with verified emails and weekly refresh cycles. For entity-level web intelligence across billions of pages, Diffbot's Knowledge Graph remains unmatched.

